Modi replaces Gandhi at the charkha in Khadi Udyog Calendar

TIL Desk/National/Mumbai/ In a surprise development, Prime Minister Narendra Modi has ‘ejected’ Mahatma Gandhi in the 2017 wall calendar and table diary published by the Khadi Village Industries Commission (KVIC). Most employees and officials were taken aback to see the cover photo of the calendar and diary showing Modi weaving khadi on a large ‘charkha’, in the same classic pose as Gandhiji.

While Gandhi’s historic picture weaving khadi on a simple charkha, wearing his trademark loin cloth, is legendary and imprinted in the minds of the masses since generations, Modi comes across in his signature attire of kurta-pyjama-waistcoat, weaving khadi on a slightly modern charkha. Virtually rendered speechless, employees of KVIC at its Vile Parle headquarters plan to stage “a silent, soul-cleansing” protest wearing black bands on their mouths.

When contacted KVIC Chairman Vinai Kumar Saxena said this was “not unusual” and there have been deviations in the past. “The entire khadi industry (udyog) is based on Gandhiji’s philosophy, ideas and ideals, he is the soul of KVIC, so there is no question of ignoring him,”.

He added that Modi has been wearing khadi since long, and has popularised it among the masses and even among foreign dignitaries, while developing his own styles around khadi. “In fact, he is khadi’s biggest brand ambassador, and his vision matches KVIC’s, of ‘Make In India’ by making villages self-sufficient, ‘skill development’ by generating employment among the rural masses, infuse modern technology for khadi weaving, innovations and marketing. Plus, the PM is a youth icon,” Saxena explained.