Team up for toys: PM’s fresh push for Aatmanirbhar Bharat

TIL Desk/National/New Delhi/ Prime Minister Narendra Modi has called upon startups and entrepreneurs to “team up for toys”, as he noted India’s miniscule share in the global toy market of over Rs 7 lakh crore and asserted that the country has talent and ability to become a hub for the industry.

In his monthly ‘Mann ki Baat’ address, he said it was time for startups to be “vocal for local toys” and also asked them to develop computer games in and based on India, citing the nation’s rich heritage and traditions that can drive innovations in the toy and gaming industry.

“Our country has so many ideas, so many concepts; our history has been very rich. Can we make games based on that? I call upon the young talent of the country – make games in India and make games based on India too. It is said that let the game begin! So, let us start the game,” he said.